Whoop opens a social network built on wearable data

Whoop has turned its fitness tracker data into a social feed. The new Humans network started on Thursday, and the company pitches it as a place with no bots.

What members can post

Members can open up their metrics, activities and achievements to other Whoop wearers. They can also post "Moments", which work like Instagram Stories, with a photo and a caption. Other members can leave comments and reactions.

In the Community tab of the app, you scroll through Moments from people you follow. Whoop's own example shows a run photo. Swiping up on it reveals a map of the route, with pace and distance. The tab also shows cards with each person's sleep, recovery and strain scores.

The "entirely human" pitch

Whoop describes the platform as "entirely human". Other social platforms, it says, are full of AI and automated accounts.

CEO Will Ahmed went further and called Humans "the most verifiably human network ever launched". In his words, every account represents a real person with a verified heartbeat.

Privacy controls

Members decide what goes on Humans. The options include Recovery, Strain, Sleep, HRV and resting heart rate. By default, Whoop keeps anything marked sensitive off the feed.

Moments can be kept private. A "Stealth Mode" hides health and performance data for a while, without changing the sharing settings underneath.

The earlier Teams feature stays. It lets people share strain, recovery and sleep data and compare themselves on group leaderboards.

Source: The Verge