LG's W7 OLED TV surfaces early as a CES 2027 award winner
LG has given an early look at a 2027 OLED TV, but it is not the one many fans were waiting for. The W7 shows up in a list of CES 2027 innovation awards, weeks before the show opens in January.
An award list with two TVs
LG is celebrating a batch of CES 2027 innovation awards, spread across categories that run from gaming monitors to hair dryers. Two of them went to TVs: the new W7 OLED and the existing Signature OLED T6.
Anyone hoping for the successors to the C, G or B series will have to wait. Those potential G7, C7 and B7 sets are not part of this announcement.
What the W7 is, and what is still hidden
The W7 looks like a follow-up to last year's W6 OLED. Last year's W6 brought back LG's Wallpaper TV line. It also stepped in for the wireless M-series OLEDs of past lineups.
What we know about the new set is thin. It will feature “LG's latest agentic AI, designed to better understand users' needs and deliver more personalised experiences.” Picture and sound upgrades have not been revealed.
The full detail is unlikely to arrive early. The rest of LG's 2027 range should appear at CES 2027 in January.
The transparent T6 comes with a price
The Signature OLED T6 is not new. LG showed it at last year's CES. It has a see-through 4K OLED display and a retractable contrast backing, so the screen can switch between transparent and opaque.
It also uses a 60GHz-based wireless system for uncompressed 4K transmission. In practice that means a box holds the processing power and the essential connections, and beams the picture to the TV.
The T6 remains an exclusive and very expensive set. LG asks $60,000 for the 77-inch model, and it is not currently available in the UK. Orders are the only route: the set is built after you buy it, with delivery around six weeks later.
Source: What Hi-Fi?